Build up loyalty to the brands of your mall and keep shoppers coming back over and over.
Add games like scavenger hunts and quizzes to keep shoppers engaged with your tenants for longer.
Notification tools allow you to reach customers in case of weather or safety issues.
Our App Management System provides guided, easy-to-use tools to make building your own mall app easier than ever.
Interactive maps and featured links make discovery of new tenants easier for shoppers.
Survey tools allow you to learn more about your visitors and gauge their opinions quickly within the app.
Imagine offering your shoppers a tool that can save them money and also give you direct access to communicate with them. Grandstand is a powerful platform for malls that offers coupons, detailed store information, food options, and interactive maps. We effortlessly let you swap icons and menu items to create the mix of content that makes sense for each time of year. With unlimited design flexibility you can even completely alter the design seasonally.
Even though it feels like we are always connected it is vital that your app work just as well offline as it does online. Our apps have been built with that in mind by periodically grabbing new content from the cloud and storing it in the app. This leads to a speedier, always-ready app.
The Grandstand App Management System gives you round-the-clock ability to change every design and content element in your app. Depending on your package, multiple administrators on your team may have access to keep your app up to date and perfectly match your brand.
After beginning with a starter template you can alter nearly every design element of the app and choose from multiple different design styles. You do not have to be a designer to design a beautiful app with Grandstand with dozens of default backgrounds, app icons, fonts, and more.
Control your app's content with the Grandstand AMS and push changes live to the app once you are ready. Whether we build the app for you or you build it yourself you can use our AMS to keep your app updated daily. If you are using our Grandstand Sites website solution your content can serve double-duty, saving you and your team hours of time, and helping with consistency of messaging.
It is vital to understand how your app is being used, and our analytics tools make it easy to see these trends. Analytics are available to view after launch and are pre-made to be easily shown in Powerpoint slides.
Enhance the native Google or Apple maps with your own interactive content. Using our Grandstand App Management System you can create a layer on top of these maps with groups of pins all representing different types of venues or locations. Even better, these locations all tie back to specific events or vendors, and can be shared via social media to encourage and allow attendees to help spread the word about where they are.
Users can also search for a specific location right on the map page or filter by a pin group. App administrators control the pin color and can even control the look-and-feel of each pin to match branding. Grandstand also offers the ability to embed your own graphics on top of the native maps in some packages, giving your users the ability to navigate on top of your illustrated maps.
For many events, the native Google and Apple maps do not work well because they do not show tents or other non-permanent structures on either the street or satellite map view. In those cases you may want to use your own graphical map (PDF, PNG, or JPG). Just like with native maps you can add pins on top of the graphical maps and continue to use filters, search, and more.
Users can open your map and search for any word in your location titles or even in the description. This means they could search for 'Clothing' on the map and show only the pins of places serving a 'Clothing'.
Without compromising on quality, Grandstand now enables you to streamline your workflow by having a website and native-mobile app fully powered by one set of content, managed through Grandstand Build. With Grandstand Sites you can have a desktop-class, responsive website that will save you time, increase messaging consistency by keeping the content the same on both platforms, create a cohesive brand, and most importantly leverage the powers that each medium does best. Your fully-native app can utilize always-on location services, camera capabilities, and a smaller, condensed layout while your website can deliver more data per page and maintain the power of forms, surveys, and more. Please note that even though your app and website share content they are created completely separate and are not serving up shared HTML pages. Your app remains fully-native with no webviews or HTML5 shortcuts.
Use your own custom url for your website driven by content on Grandstand. Migrations of content and URL structure are included in many packages.
Grandstand can intelligently take your menu structure and content and turn it into a robust website using most of the same content from you app with no extra effort on your part. App-specific tasks, like photo booths, app review links and more will stay in the app and not be displayed on the website. Alternatively you can completely customize the menu structure for the website to create a unique mix between the app and website. In addition, content can always be set up to be exclusive to one platform or another or remain unified on both.
One of our most powerful tools is our custom list builder that allows you to create and manage Tradeshow Vendors, Food Vendors, Attendees, Donors, or anything else you might want to serve up in list form. Using the App Management System you control the order of the list, can set priority tiers to represent varying levels (donor levels, for example) and provide custom action items direct from each list item. For some lists you might want to send them to a webpage for each item. For some you might want to direct the user to a specific area on the map. Or you could mix and match.
With Grandstand, anything you want to display to your eventgoers is both easy to setup and manage.
Like many of the pages in Grandstand, all lists can be password-protected. This gives you the ability to deliver select content, including content for tenants or staff, to a select audience.
Prove how effective the app is to your tenants by offering redeemable coupons directly from the vendor pages or following an interactive game completion or even a survey. These coupons can be set to be redeemable only once or unlimited with multiple types of redemption options. You can even create a form that the user must fill out before redeeming the coupon to gain even more demographic data.
Coupons and offers can also show custom messages like ‘FINAL WEEK’ or ‘FINAL DAY’ or other custom messages that draw attention to limited-time coupons. You can even add offer groups for special weekends or occasions that are pre-filtered lists of coupons.
Grandstand offers multiple ways to showcase schedules in your app. Have just a few events a month? We offer a month-at-a-glance view or a day-by-day schedule for groups with multiple events per day. We even offer batch upload to make it easy to get your schedule into your app.
Each schedule item can be linked to venue information, the actual location on a map, websites, phone numbers or more. And best of all, all of this is controlled from Grandstand Build.
In addition, attendees can create their own list of can't miss events by favoriting select items and viewing them in their own custom list. This gives you valuable insight into which events your attendees find most valuable and which ones they view as can't-miss.
Events can be displayed on a monthly calendar or the event-favorite multi-day calendar that shows all the days of the event at the top. Creating events using our admin tool couldn't be easier with the latest addition that gives you the ability to setup recurring events that might occur, daily, weekly or even monthly.
Custom alerts give you the power to reach out to your app users at specific times, even when they are not using the app. We offer three different types of alert setups. The first and most basic is a single alert that every app user can either opt in or out of. The second type allows your users to toggle the types of alerts they want to receive. Then, using our App Management System you select the subgroup you want to send to, craft your message, and hit send. It's as simple as that. In addition, you can include custom action items that will take the user from the alert to the app to a video, for example. The third type of alert is a password-protected opt-in allowing you to niche groups likes staff, tenants, volunteers, etc.
You can even schedule all of your alerts in advance to have our system send them out at your predetermined time. This makes planning your push notifications easier and allows you to create a better strategy for your alerts.
Scavenger Hunts give you a way to add a fun and easy interactive game to your app that keep app users moving at all stages. At each location stop the users can verify they are there with a numeric code or word entry. This is a great way to get your attendees to explore all areas of your mall or encourage them to visit select stores and restaurants.
You can reward your users for unlocking specific stops or successfully completing a certain percentage of stops by giving them exclusive access to coupons. Each stop can be tied to a locked coupon giving you the power to reward users at specific locations. Geofencing can be used on all stops in some packages to confirm the users location is within a specific radius after successfully redeeming the code.
Create an audio tour with multiple audio files that the user can play as they go from stop to stop. Upload audio files, description text, and an optional photo in the Grandstand App Management System.
Here are a few other capabilities to enhance your app.
Turn your event logo, hashtag, and other design elements into photo overlays that can then be shared on social media. By swiping left and right your users can preview multiple filters after taking the photo. Filters can be custom created to match your brand and all graphics can be uploaded in the App Management System.
All of our apps have social media hooks built into nearly every screen of the app. If you are on the schedule page you are encouraged to share specific events via your social feeds and provided with one-click links to do so. If you are on the map page you are encouraged to check-in at various venues. If you are on the News page you are given the opportunity to post via a specific hashtag for your event.
Allow your users to search through schedules, vendor lists, sponsors, map locations, and results all from a single search box on the home page. In addition, each section has its own built-in search for context-sensitive searching.
Find out what your attendees are thinking with custom surveys. Each survey can be tied to an individual coupon or reward to incentive the user to provide feedback. In addition, add custom forms to start registrations, collect demographic data, add to your email lists, or other data-collection needs.
Conduct a short-term poll of your app users and see the results immediately in Grandstand Build. You can even show the results of the live poll immediately to users after submission if it makes sense for the topic.
Create mixed pages of links to external content, embedded photos, videos, links to PDF, embedded PDF and any other combination that you need to round out your app. Using content blocks you can craft unlimited combinations of content that will make the app more valuable to your users.
Unlike other app platforms, we give you the ability to control, sell, and manage your own advertising network in your app. Banner ads can be placed at the bottom of nearly every page in the app. Click-throughs are tracked and shown in the Grandstand App Management System.
Give your customers a direct way of communicating with you with our new ‘Concierge’ feature, which enables you to provide a direct call and text option.
Create fun and interactive quizzes for your app users with optional validation and scoring. Questions can be multiple choice, single-line text entry or longer-form paragraph entry. Similar to scavenger hunts, coupons and rewards can be unlocked based on performance in the quiz.